Hi, I am Prarthana Merchant,
a Brand Designer and Illustrator

I’m a Junior Designer, currently interning with Bloom, London. I am a D&AD New Blood Winner and a D&AD New Blood Acaddder. You can know more about me here, and I would love to connect!

WORK

DUMB
+ Brand Identity
+ Campaign

Creating a community around people who don’t upgrade their smartphones to reduce their screen time.

ROKU 0.0
+ Brand Identity

A brand identity for Roku 0.0, which creates an equal space for alcohol and non-alcohol drinkers.

BUSY BREAKFAST CLUB
+ Brand Identity
+ Packaging

An on-the-go breakfast brand for busy people.

CARLSBERG 0.0
+ Campaign Pitch

A four day campaign pitch to drive people to Irish Pubs by promoting Carlsberg 0.0.

DEAR MOM AND DAD
+ Brand Design
+ Campaign
+ Illustrations

A brand promoting vulnerability between young adults and their parents.

PUBLISHING WORKS
+ Book Design
+ Illustrations
+ Animation

A collection of my work in the children’s book publishing industry in India.

PLAY

PLAY 🕺

QUICK DESIGN PROJECTS

A selection of creative coding projects (p5.js), my candy-shaped business cards, experimental book and character design.

ILLUSTRATIONS

A selection of illustrations created on Procreate.

PHOTOGRAPHY

A selection of photographs and my aboslute love for editing to make them feel more!

PAINTINGS

A collection of my watercolour paintings from sketchbooks and exhibitions.

prarthana.merchant.work@gmail.com

CV

LinkedIn

Instagram