FOR LOVE OF WATER FLOW reimagines retail swimwear through play and curiosity. The brand identity was developed in collaboration with BTG Studios, Mumbai for The Foundery, a 90-day venture builder in India. Team:
Prarthana Merchant [Creative & Design] Khyati Patel [Design Advisor, BTG Studios] Client:Anjani Kapoor [Co-founder, For Love of Water]Rammohan Paranjape [Co-founder, For Love of Water]Outcomes: Brand Identity
Packaging
Brand Guidelines